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Best SEO Practices for 2023

  It's time to get up to speed on all the best practices for search engine optimization in 2023. Here are some helpful tips to keep in mind: 1. Develop an Intuitive Site Architecture - Make sure your site architecture is intuitive and easy for both bots and human users to navigate. 2. Speak the Algorithm's Language - Make sure your content speaks to the algorithm in terms it can understand, by including keywords that accurately describe what you offer. 3. Optimize Images & Videos - Don't forget to include ALT tags, captions, descriptions, and filenames for all the images and videos you include on your website. 4. Prioritize Mobile Optimization - The importance of having a mobile-friendly website can't be overstated. Make sure your site is optimized for both desktop and mobile browsing experiences. 5. Leverage Internal Linking - Make it easier for Google to crawl your site and understand the structure of it by using internal links. This will help boost your SEO ranki...

Bedford 360 Core Values


Icons showcasing Bedford 360's core values such as accessibility and social justice


Here at Bedford 360, our values are who we are and what we stand for. We are a team of integrity. Our grit, hard work, and love for what we do show up in our work and for our clients. We proudly stand behind our services. Our core values are;


Accessibility

We value digital inclusion. In our effort to provide a fully accessible and optimized user experience, we have taken careful measures to ensure an excellent user experience.


Business Development

One of our founding core values is providing everyone connected to Bedford 360 the ability for growth opportunities as well as business development, longevity, and innovation.


Job Creation

Another Bedford 360 foundational core value is to help create jobs within our ecosystem. We strive to see you and your business succeed. That’s why creating jobs is important to Bedford 360.


Pricing Ethics

Bedford 360 was founded out of the desire to provide quality; marketing, advertising, creative, business digital services with clear and inclusive pricing while staying true to our core values.


Sustainability

Our direct impact on the physical atmosphere is of utmost importance. We reduce our own carbon footprint by having exclusive remote employees and contractors.


Social Justice

We believe that everyone should be treated fairly and equally. So, what do we mean? We mean that every person should have the same rights with equal opportunities to be successful.


We hope that you find confidence in our values and enjoy our work. We strive for greatness in every service we provide.




Bedford 360 Core Values



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Best SEO Practices for 2023

  It's time to get up to speed on all the best practices for search engine optimization in 2023. Here are some helpful tips to keep in mind: 1. Develop an Intuitive Site Architecture - Make sure your site architecture is intuitive and easy for both bots and human users to navigate. 2. Speak the Algorithm's Language - Make sure your content speaks to the algorithm in terms it can understand, by including keywords that accurately describe what you offer. 3. Optimize Images & Videos - Don't forget to include ALT tags, captions, descriptions, and filenames for all the images and videos you include on your website. 4. Prioritize Mobile Optimization - The importance of having a mobile-friendly website can't be overstated. Make sure your site is optimized for both desktop and mobile browsing experiences. 5. Leverage Internal Linking - Make it easier for Google to crawl your site and understand the structure of it by using internal links. This will help boost your SEO ranki...

How Quitting Caffeine Has Benefitted My Daily Life

It's been two months and I've learned that quitting helps you win sometimes      Caffeine is a major part of most people's daily routine. For some, it's a ritual before starting certain activities. In fact, I've met people who can barely function until those first few coffee drops make contact with their tongue.      Now, I'm not a scientist, nor do I have a clue which receptors are affected by caffeine and why, but I can tell you the differences it's made for me personally. And of course, a lot of these changes are similar to other addictions. So, if you've ever considered dropping caffeine, here are some things you might notice happening to yourself.      (Before I begin, I need to mention that I consumed less and less until I reached zero. This wasn't a cold-turkey situation. So when I write about having a more focused mind and better sleep, take note that if you do quit cold-turkey, you'll likely have adverse side effects such as irritati...

Need Corporate Gift Cards for Digital Marketing?

  Gift cards are always a great gift     Each year, holidays and birthdays pop on our calendars and we wonder what type of gift we should buy. Maybe it's a coworkers birthday, or another business owner who isn't quite a friend, but you've known them long enough for a gift.      That's when corporate gift cards become the ideal gift . Plus, they're super simple to get. All you have to do is put in the amount and send it to them. Voila! They now have access to amazing digital marketing that they don't need to pay for. And, more importantly, you get to save on your taxes. It's a win-win, right?     Bedford 360 offers five amounts on corporate gift cards. You can go small, which is $25.00, perhaps for someone who doesn't need too many services, but would definitely use the money. Or maybe a middle ground, which is $100.00, and would probably benefit those who have digital marketing, but have fallen behind a bit. Lastly, and this is for those friends o...