It's time to get up to speed on all the best practices for search engine optimization in 2023. Here are some helpful tips to keep in mind: 1. Develop an Intuitive Site Architecture - Make sure your site architecture is intuitive and easy for both bots and human users to navigate. 2. Speak the Algorithm's Language - Make sure your content speaks to the algorithm in terms it can understand, by including keywords that accurately describe what you offer. 3. Optimize Images & Videos - Don't forget to include ALT tags, captions, descriptions, and filenames for all the images and videos you include on your website. 4. Prioritize Mobile Optimization - The importance of having a mobile-friendly website can't be overstated. Make sure your site is optimized for both desktop and mobile browsing experiences. 5. Leverage Internal Linking - Make it easier for Google to crawl your site and understand the structure of it by using internal links. This will help boost your SEO ranki...
Sometimes people are just there to watch the show Since the 1980s, my Dad has owned and operated his own auction business. He's highly regarded by anyone who has ever attended one his sales, although he's moved to online-only since about halfway through the pandemic. Up until that point, he called sales the way you've seen in movies and tv shows. (Except that he's a bit faster than most I've seen.) I started helping out at auctions when I was twelve. I just turned thirty, but eased away from the auction business due to acquiring other skills and finding various opportunities in digital marketing when I was twenty-five or so. That means I had 13+ years of watching a successful small auction business operate. So, without further ado, here are a few things I've noticed over the years. Sometimes a Brand's Face Makes All The Difference Live auctions aren't just a place to buy unwanted ...