Bedford 360 Digital Marketing Blog

You don't have to spend your entire marketing budget on paid advertising What is Microsoft Advertising?      Microsoft advertising, formerly known as Bing Ads, is a form of paid advertising that uses the Bing search engine to reach potential customers. Advertisers can create text, image, and video ads that appear alongside Bing's search results. These ads can also target specific demographics and/or locations.      When it comes to online advertising, there are many options to choose from. But two stand out above all others: Google Ads and Microsoft advertising. Although the latter is the most popular search engine in the world, if you're looking for a more affordable, which we'll get into, yet very effective way to reach more customers, Microsoft advertising may be the right choice for you. Differences Between Microsoft Ads and Google Ads     M icrosoft advertising is a popular choice for businesses because it has a massive reach. Each mont...

  As a business leader at Bedford 360 , having people feel important is paramount to our brand and our mission. When you interact with a multitude of people, whether for business or personal interests. There are special cues during social interaction that might make a person feel either welcome or unwelcome. The individual will have a very unique experience of what it means to feel important. In addition to fostering a healthy environment in your business or family dynamic, it will also enhance the likelihood of higher levels of output and clearer lines of communication. The truth is making someone feel important even if it’s a small gesture, can change that person’s course of action or decision they will make. Let’s face it, everyone has motives. Some people say that in a bad way, I say that in an opportunity kind of way. Get to know that person's goals, wants, or a basic understanding of what motivates them and you can have a genuine friend for life or a hardworking co-worker, em...